Sri Lanka impressed the Russian travel and trade community by showcasing it’s galore of holiday opportunities to make the Russian travelers to consider about having a different experience in a different destination, at the Moscow International Travel & Tourism Exhibition (MITT) held in Moscow from March 16th – 18th 2023, for the 29th successive year. The Sri Lankan pavilion at the exhibition was organized in collaboration with the Embassy of Sri Lanka in Russia, and the Sri Lanka Tourism Promotion Bureau.
Sri Lanka Tourism Promotion Bureau attended MITT 2023 in an area of 63 sqms with 12 travel industry participants representing travel companies and hotels. They are Aitken Spence Travel, Exotic Holidays International, Deluxe Vacations, Tangerine Tours, Ceylon My Dream, Deluxe Holidays, Walkers Tours Ltd, Lanka sportreizen, Galle Face Group, RIU, Madulkelle Tea & Eco Lodge and Anantara Peace Heaven Resort.
This Sri Lanka stand located in Pavilion number 1 was officially opened by H. E Prof. Janiatha Liyanage Sri Lanka Ambassador for Russia on the 16th March 2023 followed by Mr. Chalaka Gajabahu, Ms. Sasika Jayaweera from the Sri Lanka Tourism Promotion Bureau and Mr. Chamila Jayarathne, Mr. Tishan De Silva, Ms. Olessya Romanova and Ms. Anna Makarovskaya from Embassy also participated at the opening ceremony among other travel industry participants and distinguished guests. Total number of visitors this year has increased from 61% compare to 2022 MITT event held in Russia. The event enhanced business programme was packed with exciting new events and helped to attract a target audience of travel industry professionals. 14,830 visitors, 750 exhibitors from 20 countries and 57 regions of Russia.